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28
December 2008
Playtech
Launches Play For Real Mode On
Italian Poker
Network
The
Online
Casino
software publisher
Playtech
has announced the launch of a
"play for real money"
Online
Poker
network in the rapidly expanding
Italian poker market, after a
period in which it provided
software only in a "play for fun"
mode.
Following
license agreements, announced
earlier in the second half of
this year, with leading Italian
operators Snai s.r.l., Gala
Coral's Eurobet Italia SpA ,
Sisal SpA and Cogetech SpA, all
operators are now offering "play
for real money" products on
Playtech's Italian poker
network.
Having
entered the regulated Italian
poker market, Playtech and its
licensees are committed to
meeting all of the Italian
regulatory standards to ensure
end users are at all times
enjoying a fully compliant poker
solution. Playtech's Italian
poker network has been designed
to appeal to the tastes of
Italian players, who seek a
strong P2P community and high
player liquidity. The product
utilises Playtech's renowned back
office system with the
appropriate customisation for the
local market and has been fully
integrated with the licensees'
systems in order to ensure a
seamless gaming experience for
the player.
Mor
Weizer, Chief Executive Officer
of Playtech, commented: "We are
delighted with the launch of the
Italian poker network. Playtech
is committed to expanding its
global reach in regulated markets
across the world and working with
the local regulator to bring a
fully compliant product offering
to market. The recent launch with
leading Italian operators Snai
s.r.l., Gala Coral's Eurobet
Italia SpA , Sisal SpA and
Cogetech SpA set our foothold in
the Italian market which will
lead to a prominent position in
that market. The launch of the
play for real network in Italy
testifies to our extensive
experience in penetrating new
regulated markets with our best
of breed software
platform."
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